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Lice Treatments

With recent news about the reemergence of a bedbug infestation, we are reminded that the little pests that infest our lives from time to time must be dealt with over and over again. Lice are such pests and while not spoken of very often, the size of the market for lice treatments suggests that many battle these little pests in silence, behind closed doors.

Geographic reference: United States
Year: 2009
Market size: $65.88 Million
Source: MMR, April 19, 2010, p. 69.
Original source: SymphonyIRI

Vitamin Supplements

Multivitamin tablets, powders and liquids dominate this category with 55% of the total vitamin supplement market. Vitamin B is the second largest category with 13% followed by vitamin C which represents 11% of the market.

Geographic reference: United States
Year: 2008
Market size: $8.5 Billion
Source: National Foods Merchandiser, September 2009, p. 22.
Original source: Nutrition Business Journal

Allergy Treatments

The size of the market for drugs to treat allergies has fallen during the first decade of the 2000s. The likely reason for this decline in the value of sales is not a decline in the number of people suffering from allergies, rather it has to do with the fact that generic drugs have come onto the scene to compete with the leading name brand drugs. This was possible because the patents on several of those name brand drugs expired in the middle of the decade.

Geographic reference: United States
Year: 2003 and 2007
Market size: $7.5 Billion and $5.1 Billion respectively
Source: Medical Marketing & Media, May 2008, p. 64.
Original source: IMS Health

Antipsychotic Drug Market

Just two decades ago antipsychotic drugs were a minor part of the overall pharmaceutical business. Today, according to The New York Times article from which this market size was taken, antipsychotics lead all other drug classes in term of revenue generated. One’s first thought upon reading this may be that we must be getting way more psychotic but it turns out that these strong drugs are now prescribed for a much broader range of ills.

The top-selling brand of this drug category is Seroquel, produced by AstraZeneca. Other leading brands include Abilify, Geoden, Leponex, Riserdal and Zyprexa. Some of these drug names may be familiar to you even though they are prescription drugs and even though you may never have used one. That has to do with direct-to-consumer advertising (DTC advertising) which was made legal in the United States in 1997. Since then, we have all become far more educated about brand name prescription drugs. Interestingly, only one other nation in the world (New Zealand) allows the direct-to-consumer advertising of prescription drugs.

Geographic reference: United States
Year: 2009
Market size: $14.6 Billion
Source: The New York Times, October 3, 2010, page B1.

Pumpkins… for the Season

This market size is based on estimates of the overall national market that appeared in an article about the 2010 crop in the State of Michigan. Michigan’s pumpkin production represents approximately 13.5% of the national pumpkin crop.

Geographic reference: United States
Year: 2010
Market size: $66.7 Million
Source: “State Rolling in Pumpkins in 2010,” The Detroit News, September 23, 2010, [Online] here.

Cookies and Bagels

Bagel shops and cookie shops have both seen a decline in numbers during the first decade of this century while the number of coffee shops has more than doubled. An interesting shift seems to be taking place.

Geographic reference: United States
Year: 2002 and 2007
Market size: Number of Bagel Shops, 3,203 and 3,072 respectively
Market size: Number of Cookie Shops, 1,025 and 951 respectively
Source: “2007 Economic Census: Sector 72: Accommodation and Food Services”, June 22, 2010, [Online] here.
Original Source: U.S. Bureau of the Census

Pizza Market

Data represent the estimated number of pizzas sold per year in the United States. Seventeen percent of restaurants in the United States are pizzerias.

Geographic reference: United States
Year: 2009
Market size: 3 billion pizzas
Source: “Pizza Facts,” Guido’s Premium Pizza, September 27, 2010 [Online] here
Original Source: Blumenfield and Associates; Food Industry News.

Prefabricated Wooden Buildings

This post shows the size of the manufacturer’s market for prefabricated stationary wood buildings sold in precut packages. It is the value of these building packages to the manufacturer and doesn’t include the costs of transportation.

Geographic reference: United States
Year: 2002 and 2008
Market size: $668.5 Million and $407.8 Million respectively
Source: Annual Survey of Manufactures 2008, March 30, 2010, available online here and the Annual Survey of Manufacturers 2003
Original Source: U.S. Bureau of the Census

Women’s and Girl’s Sports Uniform Production

While textile and apparel industries used to be an important sector in the United States they are among many manufacturing industries that have moved out of the United States over the last decades, for the most part. Nonetheless, there are still a few companies doing sewing and making garments in this country and their activities are tracked by the U.S. Census Bureau annually. Makers of women’s and girl’s team sports uniforms saw a drop in production between 2007 and 2008 of 21%. This is a large drop for a single year. Worth noting is the fact that purchases of women’s and girl’s team sports uniforms may not be down at all. It is the production of those uniforms in the United States that has fallen sharply.

Geographic reference: United States
Year: 2007 and 2008
Market size: $51.6 Million and $40.8 Million respectively
Source: Annual Survey of Manufactures 2008, March 30, 2010, available online here
Original Source: U.S. Bureau of the Census

Team Sports Uniforms, Men’s and Boy’s

While textiles used to be an important industry in the United States it is one of the industries that has moved out of the United States for the most part. Nonetheless, there are still a few companies doing sewing and making garments in this country and those involved with making men’s and boy’s uniforms has actually seen a small increase in production between 2007 and 2008. Since earlier in the decade, however, production figures are down and following an overall downward trajectory along with all other apparel making industries in the United States. Tomorrow we’ll have the women’s and girl’s team sports uniforms market.

Geographic reference: United States
Year: 2007 and 2008
Market size: $185.3 Million and $191.8 Million respectively
Source: Annual Survey of Manufactures 2008, March 30, 2010, available online here
Original Source: U.S. Bureau of the Census